Creative Around The World

Pursewit – Islamabad, Pakistan

An industrial design graduate from the NUST (National University of Science and Technology) in Pakistan, has created a sewing machine for the visually impaired.

Aqsa Ajmal, a Pakistani industrial designer, has been listed as one of six Lexus Design Award 2020 finalists with her Pursewit, a simplified sewing machine for the visually impaired, the operation system is more intuitive and tactile, aiding in the cumbersome process of sewing.

Pursweit by Aqsa Ajmal - Lexus Design Award Finalist 2020 Pursweit by Aqsa Ajmal - Lexus Design Award Finalist 2020

Pursweit by Aqsa Ajmal - Lexus Design Award Finalist 2020 Pursweit by Aqsa Ajmal - Lexus Design Award Finalist 2020

 

Ajmal then recalled a neighbour who had lost her eyesight after a devastating accident. “It was very difficult for her to come to terms with how she couldn’t pursue her studies anymore. Not to mention, special education and equipment such as braille in Pakistan are quite expensive.” So, Ajmal designing a machine that could empower not only her neighbour but every visually-impaired person out there.

Other product design by Aqsa Ajmal are: CIRCLET, an interface headset for curling hair with Nida — OPULENT, a metallic mouse designed for comfort — LUMINOSO, a creative workstation designed to enhance the users’ creative capabilities — and many others. Aqsa Ajmal also participated in Youth Dialogue on Gender Equality and the Empowerment of Women, in collaboration with UN Women Pakistan in February 2020.

 

For more information about Pursewit: Instagram @aa.industrialdesigner.

Source: LEXUS DESIGN AWARD 2020 – FINALISTS — Aqma Ajmal Success Story — Emerging Pakistan @emergingpk – on Aqma Ajmal — Pakistani Lexus Design Award winner to unveil her sewing machine for the visually-impaired in Milan.